Why Is the Money in the List?

Susan was an cosmetologist who had recently opened her own salon. She’d heard the expression “the money is in the list” several times but she wasn’t sure what it meant. What exactly was a list and why was there money in it?

Fortunately, Susan had a marketing coach (me) who answered her question. I explained to her that this expression refers to a “mailing list”. A mailing list is a list of people who have shared their email address with the informed consent that they will receive messages from you.

A mailing list can be quite profitable, which is why you may have also heard the expression that “the money is in the list”. But exactly how lucrative is having an email list?

According to Constant Contact, businesses typically see $42 in profit for every $1 spent on emails. This means that a mailing list is one of the most profitable business assets that you can develop.

Why Does Email Marketing Work?

Email marketing is effective because an email address is similar to having an ID. It’s necessary to do almost everything online. From joining social media sites, leaving reviews, or even browsing Pinterest, an email address is required.

Many people have more than one email account. Often, people have email addresses for work, personal, and other projects.

Email marketing works because almost everyone has an email address, and they check it daily. Some people even check their email multiple times as a day as their device dings and sends a notification that there’s a new message.

Isn’t Social Media Just As Good?

You may hear some marketers and business coaches tell you that email marketing is dead. They will encourage you to be on social media.

The problem with this approach is that you don’t own the contact information for your followers on social media. This means that if you ever have your account cancelled for some reason beyond your control, you have no way to get in touch with your followers. You’re stuck rebuilding your audience all over again.

But with a mailing list, you have contact information for your subscribers. Even if you get kicked off a social media account or your website goes down, you still have a way to make sales and continue to bring in additional income.

One email address is more valuable than 50 likes on your Facebook page.

To get a mailing list, you need to sign up for a list service. This list service will store the names and email addresses of your subscribers. There are many good services out there. For the money, I recommend (and I personally use) Constant Contact because it is so much more than just email - it is also a complete marketing dashboard, where you can manage your social media and even your website! Click here for a free 60 day trial.

Can You Add Your Friends, Family, and Contacts to Your Email List?

Once you have an account and set up your list, you’ll need to get subscribers. You might think this is as simple as looking up email addresses online and adding them manually. You might even think you can take the email addresses of contacts in your address book and add them to mailing list.

However, the idea behind an email list is that subscribers are on there with informed consent, meaning they entered their email address in a form on your website or blog. This means you cannot simply import your address book to jumpstart your new mailing list.

It’s also important to note that many countries have specific spam laws you must follow. If you don’t follow these regulations, you could be fined. If you live within the US, familiarize yourself with the CAN-SPAM Act.

How Do You Get Subscribers on Your List?

In the early days of the internet, you could put a form on your website or blog and ask visitors to subscribe for updates. But thanks to the creation of spam messages, many people don’t like to share their email address anymore. This means you need to find a way to get people on your mailing list by offering them something valuable in return.

Some websites offer exclusive discounts. Others offer free content such as an eBook, report, or video course. The important thing when offering a free gift is to make it relevant to your website.

For example, Stacy teaches art classes. For her opt-in gift, she could offer a report on pet care. But the problem is these subscribers who are looking for pet care tips aren’t looking for art classes.

You want to make sure that your free gift matches what you plan to offer later on. If you want to sell low carb cookbooks, then a short 3-day low carb meal plan is a great free gift. It’s relevant and it’s likely to attract the kind of visitors who will go on to buy your cookbooks.

What Is an Opt-In Page?

The best way to get visitors to share their email address is to have a dedicated opt-in page. This is sometimes called a “lead magnet page”. But don’t let the name confuse you—it’s still a free gift you’re offering subscribers.

Ideally, your opt-in page will be short with just a paragraph or two describing your free gift, a screenshot of the gift, and a place for visitors to enter their email address.

Remember that this page should not have your normal navigation area. In fact, the only option for visitors should be to sign up or click away. This distraction-free approach makes it more likely that you’ll get subscribers on your list.

What Makes for a Good Opt-In Gift?

A good opt-in gift is one that helps your visitors reach their goals and encourages them to explore your offers. For example, if you’re a money coach that specializes in helping entrepreneurs get their finances in order, then you’ll want to offer a worksheet to overcoming money blocks. The worksheet could then reference your low-cost webinar on the topic of healing money blocks.

When you have a good opt-in gift, it naturally leads your subscribers onto your next offer. This offer can be a free or paid resource, depending on what works best for your audience. Some people may need to consume multiple free resources from you before they’re willing to make a purchase.

Your opt-in gift will work best if it’s something short and easy to consume. Consider offering one of these gifts to your visitors…

Most of these gifts are easy to make and don’t require a lot of time to create. In fact, your worksheet could be as simple as 3-5 questions. Use a template from a site like Canva and you have your opt-in gift created in minutes!

How Do You Turn Subscribers into Customers?

Now you have an opt-in page with an amazing gift. You have a mailing list service and you’re starting to see a tiny trickle of new subscribers. You’d like to turn them into paying customer as soon as possible. But you’re not sure how to do that.

Start by helping them get to know you. Remember that people buy from people who they Know, Like, and Trust. A newsletter is a great way to nurture the relationship with those who have opted in for your freebie. In each newsletter, include some helpful information, show a little bit of your personality, and introduce your other product or service offerings.

Your email service will include insights and analytics that will help you to understand who your most engaged subscribers are and what your most popular products are. You can use this information to develop special offerings for those people and move them even further into your sales funnel. As you become a more advanced user, you can create ongoing campaigns using an auto responder segmented by where, when and how a prospect signs up for your list.

I firmly believe that the most important way to earn money, practically on demand, is to build a healthy email list full of hungry prospects. Make it your goal to fill your list so that you can market your products and services repeatedly to your audience in a more direct way. Your business WILL go to the next level!

To your success!


20 Low Budget Marketing Tactics You Can Use Now to Get Results

Did you know that you can do marketing like the pros without breaking the bank? By leveraging some effective low-cost digital marketing tactics, any business no matter how small can spread brand awareness, generate leads, and make more sales. You don’t need a big marketing budget to have a big impact.

Here are 20 low-cost or free marketing ideas you can start using today:

  1. Get into content marketing. Create unique, helpful content and share it far and wide across the internet.
  2. Find the online groups where your target market hangs out and interact with them there.
  3. Blog regularly. Attach a blog page to your site and keep it updated with fresh content.
  4. Share useful tips on social media. Try to get your audience liking and sharing.
  5. Create a social media group related to your brand.
  6. Build an email list and send your subscribers exclusive content, industry news, and special deals.
  7. Produce short videos that tackle specific problems in your niche and post them on YouTube.
  8. Hold a livestream event where you teach something to your audience and interact with them in real-time.
  9. Learn how to ask for referrals. Get your audience members to tell their friends about you.
  10. Write press releases. Take some event in your business or industry and tell the public about it.
  11. Follow conversations online related to your business. You can learn a great deal about your market by seeing what conversations they’re having.
  12. Send out a customer satisfaction survey. Get feedback from customers that you can use to make improvements to your products or services.
  13. Create collaborative content with a business partner or colleague. This is a win-win where you each get exposure to the other’s audience.
  14. Drill down your unique value proposition. Create a simple statement that explains how you uniquely meet your customers’ needs and use this wherever you have a profile online.
  15. Write guest blog posts and submit them to other people’s blogs to get exposure to a new audience.
  16. Appear as a guest on podcasts. Get interviewed on topics that are interesting to the show’s audience.
  17. Run a social media contest. Give your audience something fun to do and share with others.
  18. Check out Quora and other Q&A sites to see what questions people are asking about your topic.
  19. Reach out to influencers in your niche and try to get them talking about you.
  20. Create an online community where your target market can discuss issues, network, and get the support they need.

How should you get started? Just take an idea from the list and give it a try. Monitor your results and then see where you can improve. Add a new tactic when you’re ready, then the next tactic, and so on. Pretty soon, you’ll have a whole repertoire of effective techniques you can use that cost you absolutely nothing.

9 Ways to Use Email to Get Better Marketing Results

Email marketing is one of the most effective forms of marketing ever used. Don't let ANYONE tell you that email is dead! It’s still more effective than social media marketing, pay per click marketing, and other forms of marketing available to use today. Any rumors to the contrary are wrong. Forbes, CopyBlogger.com, and Hubspot all agree that email marketing is still highly effective.

Attract the Right Sign Ups for Your List

You do not have to have a large list to make money. A smaller, more targeted list can be better than a huge list without a target audience. Create a list with your existing customers. From there, build your list of prospects and new customers with smart campaigns that attract only your ideal customer. Try offering a free gift for people who opt-in to your list. If your free gift offer isn’t interesting to anyone but your perfect client, that’s a good start.

Segment Your Audience

You don’t want to have people on a list that promotes product A when they’ve already bought it. Instead, you want them to be on list B now so that you can promote product B to them. Your email software can be set up to do this automatically. Segmentation allows you to send the right message, to the right people, at the right time. This action alone can help you avoid problems with customers getting bothered by your emails. It will also up the likelihood of your audience buying your next product.

Keep Relevant Information Flowing

When someone signs up for a list it’s because they’re interested in getting the information for which they signed up. If you don’t send them information on a regular basis that is relevant they’re not going to be very responsive. But, if you do send them what they’re looking to get, you’ll be surprised at how positive the email list experience will be, for you and your audience. A regular newsletter is a great way to keep your customers and prospects informed, interested, and motivated to purchase!

Point Your Audience to Helpful Information

In addition to promoting your own products and services it’s also helpful to your list to point them toward information and products or services that they need that you don’t create. Consider sharing helpful articles from industry websites, your trusted vendors, or other newsletters that you receive. You can become a needed and trusted resource for your email list members. As they get to know you and trust you, they’re going to be more likely to accept the helpful information that you provide.

Remind Your Audience About Your Blog

A good use of your email list is to remind them about the messages on your blog - you can't count on people to visit your website on a regular basis to see if you have posted a new blog. Introducing a new blog post within an email message is a great way to ensure that your readers get the information they need about you, your company, your industry, and the products and services you offer. If you're not writing a blog, maybe now is a good time to start.

Write Effective and Interesting Headlines

Don’t be too clever with your headlines. People get angry when a headline is deceptive and dishonest. Be direct about what’s inside so that when they open it and read it they develop even more trust for you based off the fact the headline matched the message. The more direct you are, the more honest you are; the more effective your email marketing messages will be. Experiment with headlines and subject lines - look at the statistics of your campaigns - replicate those subject lines that got a great response and dump those that didn't!

Remember the Call to Action

Like blog posts, every email message you send to your audience should include a call to action (CTA) of some kind. Whether its buy now, read this blog post, schedule an appointment, or share with your friends include something for your audience to do.

Collect & Test Your Metrics

Nothing is ever done without the numbers. Try different subject lines, and different CTAs to see what gets the best results. Which types of subject lines are opened more often? Which CTA’s were answered? How many people purchased X product upon your recommendation? How many people are responding to your questions and surveys? If you know this information you can use it to improve your email marketing campaigns.

Finally, repeat everything that works.

When you find a winning way to run your email campaigns, keep repeating it for different products and services. You will get better email marketing results, and your business will grow!

For more tips on email marketing, download the FREE Blueprint for Success: Email from the Next Level U Resource Library. You will get 21 ideas that you can implement now to take your email marketing to the next level! DOWNLOAD HERE.

To your success!


If you are not currently using an email marketing program, I recommend Constant Contact. It's a great tool for small businesses - easy to use, great list management tools, and helpful metrics for tracking your results. Click here to get a free trial.

P.S. If you are a small business owner (or want to be one), whether you are just starting out, or have been in business for awhile, I hope you will become part of the Next Level family.  Visit our Facebook page (www.Facebook.com/NextLevelAd) for tips, tools, and resources to help grow your business.  We now have a Facebook Group, Next Level U, for those who are interested in joining a private community of small business owners and marketers.

Tips for Staying Positive in Tough Times

Most of us can agree that positive thinking is important. It tends to make us feel better, be more productive, and reduces stress.

The problem is, our lives aren't always rosy. Crises happen - be it on a personal level or something more widespread. That reality is a part of everyone's life, and it makes keeping your spirits up tough.

If you are struggling to stay positive and hopeful when going through these challenging times, try following these nine tips. I have also included three actionable steps you can take right away and a list of suggested reading for those people who are looking for even more information.

Don't Put Your Head in the Sand

No matter what you are dealing with, ignoring it is rarely the answer. While ignoring problems might feel good in the short-term, it will sap your long-term positivity. Plus, many of the other tips listed here require you to acknowledge your circumstances first.

This Too Shall Pass

When you are in the midst of a crisis, it is nearly impossible to keep things in perspective. That said, you need to recognize that your circumstances are temporary. Things might seem dire at the moment, but try your best to remember that "this too shall pass." As my mom would say, it may pass like a kidney stone, but it will pass!

Make a Plan

One of the single best things you can do to maintain positivity during tough times is to make a plan on how to deal with it. When you focus on the solution rather than the problem, you will naturally feel more positive. You will feel like you are rising to the challenge. Now is also a good time to be planning for your business after our current crisis has passed.

Think About the Things You are Grateful For

Even during great personal turmoil, you still have things you are grateful for. When things get tough, it is vital to remember that there is good in the world, and more importantly, in your life. When you are struggling, take some time to list the things in your life you are grateful for. Don't forget about the people you are grateful for - there has never been a better time to tell them how much you appreciate them!

Reach Out for Support

Support in and support out! Reach out to loved ones and offer your support. Reach out if you need assistance too. When things are dire, it is always reaffirming when people pull together and help each other. There are new resources popping up in every community across the country to meet our current crisis - there is no shame in taking advantage of those resources if you need to!

Take a Break

Sometimes our circumstances are so dire that we are forced to think about our problems constantly. It is OK to take a break. You can take a break from the news, social media, or other people. It might not be easy but taking a break from external stimuli can help keep you positive. Go for a walk, play with your pet, sit outside in the sunshine, find a quiet place to meditate or gather your thoughts, or just go for a drive - it will refresh your spirit and give you some new perspective!

Journal Your Feelings

Journaling is a powerful tool in so many ways. By simply giving you a place to express your fears and concerns, a journal helps you maintain positivity outside of its pages. Do you know how good it feels to vent to a friend? Well, consider your journal as your best friend. If you have never kept a journal, now may be a good time to start - even if it's just for a short period of time.

Focus on Things You Can Control

When your world seems like it is spinning out of control, you may feel helpless. One way to address this and stay more positive is to focus on the things you can control. Instead of fretting about things out of your control, focus on making sure you do your best job on the things you can control.  Remember this? "God grant me the serenity to accept the things I cannot change, courage to change the things that I can, and the wisdom to know the difference."

Embrace Distractions

Distractions are usually the worst. We are often trying to learn how to avoid or deal with them, and distractions in our work day bring on aggravation and frustration. They aren't that bad when you are struggling to stay positive in tough times, though. No matter how silly they seem, you should embrace distractions that bring you joy in tumultuous times. If you're currently staying at home during the current crisis, you may want to consider actually scheduling some distractions just to keep yourself positive!


Here are three things you can do RIGHT NOW to get yourself back on the positivity track!

1 2 3
Write down your feelings. Think about everything you are dealing with and how it's affecting you. Write it down. Don't worry about grammar or spelling; just focus on getting your feelings out of your head and onto paper. Reach out. Whether you are reaching out to offer support or request it, reaching out will help you feel like part of a community. When we all work together, we can overcome anything. Make a plan. Think about what your biggest struggle is right now and devise a plan to tackle it. Set some goals and deadlines. You will feel more positive by just having the plan, and even more positive if you act on it.


Looking for some additional reading on the subject of staying positive? Here are some of my favorite options:

Stay Positive:  Encouraging Quotes and Messages

  Staying Positive in a Negative World

Positive Thinking Every Day

The Power of Positive Thinking

The One Minute Gratitude Journal

To your success!


What's Your Why?

When you first hung out your shingle, you likely were thinking:

These and many, many other thoughts go through the heads of every would-be business owner, and are often the driving force behind that final, “I quit.”

But while they’re great for lighting a fire and inspiring you to make a scary jump to business ownership, they’re not so fabulous at motivating you to grow and improve. They won’t inspire you to increase your skills and raise your rates and be brave and authentic in your marketing. They won’t help you find the courage to hire a new employee or launch a brand new program.

To find the inspiration to make your business thrive, you have to identify the real why behind what you do. If you don't know what drives you, what you own is a job, not a business.

Passionate Whys

“Passion based” is a phrase that’s found a massive following in the past few years, and seems to be the holy grail of entrepreneurial adventures. And for business owners with a true passion for their field, it can be a strong motivator.

Some business owners are passionate about a subject, spending all their waking hours learning about the topic. Some are passionate about a market, and would do anything to help their ideal client achieve his or her goals.

Whichever type of passion-based business owner you are, learning to harness that passion will help take your business to the next level.

Financial Whys

Maybe you want to retire at 40 to travel the world, or send your kids to an elite private school. Maybe you love fast cars, and dream of driving a brand new sports car. Maybe you dream of a lake house. Maybe you are responsible for caring for a parent or other relative.

Whatever your big dream, you knew you’d never make it while putting in time at the day job. While everyone seems to go on and on about those passion-based dreams, the truth is there’s nothing wrong with wanting financial fulfillment. Money is a necessary tool. We need it, and the more we have, the easier life is. And wanting more of it is nothing to be ashamed of, as long as you maintain your integrity and authenticity in pursuit of it.

Philanthropic Whys

Plenty of online business owners go into business so they can have more to give. You’ve no doubt heard of—or maybe even know—marketers who use their earnings to fund mission trips, build schools in war-torn, third world countries, and support a variety of charities at home and abroad. Others use the time freedom they’ve built into their business to volunteer with local hospitals, animal shelters and children’s organizations.

If you have a heart for a cause, a philanthropic why might be the driving force that takes your business to the next level.

To find your own why, consider your biggest dreams. If money were no object, what would you be doing? Don't just think about it - write it down and go after it!

To your success!


P.S. If you are a small business owner (or want to be one), whether you are just starting out, or have been in business for awhile, I hope you will become part of the Next Level family.  Visit our Facebook page for tips, tools, and resources to help grow your business.  We also have a Facebook Group, Next Level U, for those who are interested in joining a private community of small business owners and marketers.

Build your marketing program as if you were building a house

Building a house is a process – there are specific steps that need to be completed in a specific order to ensure that the house is a solid structure capable of standing up to time, weather, and everyday living.  Building a marketing and advertising program for your small business is very similar – there are four distinct steps that need to be taken so that your business stands up over time.  The good news is that, unlike building a house, you can go back and fix any of the steps in your marketing program you may have missed along the way without the whole thing falling down!  Let’s take a look at each step in the process:


Every small business should have three plans:  a Business Plan, a Marketing Plan (that is separate from your Business Plan), and a Budget.  Unless you are seeking bank or investment funding, these plans do not need to be massive, minutely detailed documents.  They can and should be used as a tool for you, the owner, to lay out your vision for the business, your short and long term goals, the action steps you will need to take in order to achieve your goals, and how much money you will need to allocate toward achieving those goals. 


A solid foundation for your marketing program includes five (5) elements:  your logo, brand standard, website, social media profiles, and business collaterals. These are the items that make your program stand strong across all of your strategies, campaigns, events, printed materials, media, apparel, and promotional products.  It is your company identity and usually the first impression a prospect has of your company. 


Think of your framework as all of the elements you will need to build your house.  Make sure everything you do incorporates your brand and shows your company in the best possible light.  Included in your framework are:


Finishing touches are the things that make your house a home, so to speak.  Your house won’t fall down if you don’t have these things, but when you can afford them, you should incorporate them!   Included would be things like promotional products and apparel, but should also include things like your building exterior signage, parking lot and landscaping, your showroom or lobby area (any place that customers are allowed to be in), vehicle graphics, and client gifts.  Incorporate your brand colors and your business personality into these items to further grow your customer and prospect relationships.

Overwhelmed? Don't be! Chances are you already have most of this done - somewhere. Take the time to organize your thoughts, put it in writing, and share it with your team so that everyone is one the same page!

To your success!


P.S. If you are a small business owner (or want to be one), whether you are just starting out, or have been in business for awhile, I hope you will become part of the Next Level family.  Visit our website (www.marketingforsmallbiz.com) or check out our Facebook page (www.Facebook.com/NextLevelAd) for tips, tools, and resources to help grow your business.  We now have a Facebook Group, Next Level U, for those who are interested in joining a private community of small business owners and marketers.

A Passion for Small Business

In the beginning

I grew up in small business.  You might say it's in my blood.  It is my passion.  Both of my parents and both sets of grandparents were self employed.  My maternal grandparents owned a motel - I started "working" there before I even started school, picking dirty towels up off the floor and emptying wastebaskets while my mother and grandmother made the beds and did the "big stuff".  My Dad's folks were farmers - always lots of chores that even little kids could do - gathering eggs, picking vegetables from the garden, feeding the horses.  I was never asked - it was expected that everyone pitch in to get the work done.  I never felt abused or neglected.  Most of the time I didn't even know it was "work".  My Dad owned a commercial cleaning company, and my Mom had a gift shop.  I spent my youth working in those two businesses.  I didn't think I was learning anything - there was work to be done and we were a family business, so I did it.  But I was learning the whole time - learning about what it takes to be self employed - the sacrifices, the rewards, the commitment required to keep the doors open, the toll it can take.

My Career Journey

Fast forward... my first job out of college was at a large corporation in the Twin Cities.  Administrative / Marketing support to a group of engineers.  Nice people, but I hated it.  Hated every minute of it.  I was just one tiny cog in a very big wheel that had been turning for a very long time.  No room in the system for innovation, creativity was stifled, little opportunity for advancement... it was the same thing day in and day out.  The way they had always done it.  I didn't learn anything.  It was a just a job.

How I got to Kansas is another story - one that I will skip.  I moved here knowing one person.  I didn't know the town, or anything about it.  First interview was at a large corporation - a VERY large corporation.  I didn't get the job and I was devastated.  How could I have known what a blessing it would turn out to be!

I wound up taking a temp job at a small, family owned machine shop, filling in for the receptionist who was on maternity leave.  A few weeks and I would be on my way to a different assignment.  I stayed there for five years.  My skills were appreciated - they welcomed innovation, celebrated creativity, and I quickly advanced to become the highest ranking female in the history of the company.  I made a difference.  I loved it.  And I learned... oh, did I learn!  That job opened the door to even more great opportunities - working with a group of machine shop owners - entrepreneurs and visionaries - who also encouraged my professional growth, offered me increasing responsibility, trusted me, and mentored me.  Most of my time was spent in marketing and communications for this group, but I was also exposed to sales, accounting and finance, HR, inventory management, new product development, and all other aspects of running a business.  I traveled, I worked hard, I learned a lot.

The opportunity came along to buy an advertising business and it was something that I just couldn't pass up.  My husband and I had been looking for a way that we could be self employed and work together - this business required both of our skill sets.  I would run the sales and marketing, he would run the operations.  It was a great business!  I called up all of the lessons I had learned over the years working in my own family businesses and realized that all of my experiences had been leading to my own self-employment.  The best thing about having my own company was the opportunity that it gave me to work with all different types of small businesses - retail, service, manufacturing, salons, restaurants, and more.  And through each new client I learned - about their businesses and the industries they worked in, about entrepreneurship, about what made them tick, and about what kept them up at night.  Their passion became my passion.  As I helped them grow their businesses through advertising, they helped me grow as well.

The one thing that always stood out to me in working with all of these small businesses was a serious need for professional marketing and advertising services that focused their unique concerns and needs.  Most of them were not marketers - they were great merchandisers, technicians, manufacturers, stylists, chefs, etc.  They were too small for traditional ad agencies, so their marketing was scattered all over the place.  There was no consistency, there was no plan, and they were vulnerable to being taken advantage of because they lacked the knowledge needed to make good advertising decisions.  It frustrated them - they knew their businesses could grow beyond where they were if only there was someone to help them.  It became my passion to build a company that would fill that need.

The Next Level Story

Next Level Advertising was born on April 1, 2016 and is built on the belief that small businesses deserve the same level of quality services and professionalism as big companies with big budgets.  Next Level is the culmination of everything I have learned over the past 25+ years - not just about marketing and advertising, but about the wonderful, courageous, determined people who are small business owners.

I can help YOUR business get to the next level... with a brand refresh, a creative media campaign, promotional products that get you remembered, apparel that showcases your company’s style, a trade show booth that stops people in their tracks, a website that converts visitors to customers, email marketing programs that educate, social media that engages, sales strategies that open doors, or just someone to talk to who understands what you’re going through. I'm here to help.

Why? Because your small business is a big deal.

If you are a small business owner (or want to be one), whether you are just starting out, or have been in business for awhile, I hope you will become part of the Next Level family.  Visit our website (www.nxtlevel.baselinedev.com) or check out our Facebook page (www.Facebook.com/NextLevelAd) for tips, tools, and resources to help grow your business.  We now have a Facebook Group, Next Level U, for those who are interested in joining a private community of small business owners and marketers.  Stay tuned for the launch of Next Level Masters - a members only group where we will go in-depth on the marketing and advertising topics that you need most in your business.

Are you ready to go to the Next Level?  We'll take you there!